Michael “Mickey” Luckoff
Mickey Luckoff has served as President and General Manager of KGO/San
Francisco for over 30 years. He has held the same titles for KSFO/San
Francisco since 1995 and for Radio Disney’s KMKY/Oakland since
Luckoff began his career in sales for WJBK/Detroit before becoming
a national sales rep for Metromedia, spending time in Chicago and
Los Angeles as well as Detroit. He joined KGO as a sales manager
in 1972. After only six months on the job, Luckoff was promoted
to general sales manager and was named president and general manager
Under his leadership, KGO has become known for a commitment to
local programming and to providing relevant, compelling news coverage
and talk. The station has enjoyed unprecedented success, ranking
number one in the ratings since 1978 and receiving more Marconi
awards from the National Association of Broadcasters than any other
station in the country.
Luckoff has served on the Board of Directors of the NAB and is
a two-term past president of the California Broadcasters Association.
Michael “Mickey” Luckoff was inducted into the Radio
Hall of Fame in 2008.
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